Archive for the ‘Effective Marketing’ Category

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Lunch Break!

Posted On: Saturday, May 3rd, 2008 at 1:11 pm | By: David
Related Category: Education, Effective Marketing, VO News | No Comments »

After A Great Morning

More than 120 Voice Actors from across the US and Canada began this morning hearing from Voice Coaches Founder David Boourgeis, and the company’s marketing expert Jay Silverman. Silverman shared the 13 RE’s of Voice Acting…REsearch, REvive, REwrite, REcap, REview, REalize, REmind, REach Out, REevaluate, REpay, REexamine, REconnect, REcall. Next, Leading Video Game VO Producer Evan Skolnick took us on a wild ride through the world of Voice for video games, including some games that feature more than 70,000 lines of dialog! Voices.com founders Stephanie and David Ciccarelli impressed the crowd with their extensive knowledge of emerging media. And, Mark Magdich joined us from renowned equipment retailer Sweetwater to talk about Home Recording. Next Up, Super-Agent Billy Serow & famed Voice Actor Rodney Saulsberry.

I’ll keep you posted!

David at Voice Coaches

Here We Go!!

Posted On: Friday, May 2nd, 2008 at 1:07 pm | By: David
Related Category: Education, Effective Marketing, VO News | No Comments »


Marketing Expo ‘08 Kicks Off Tonight!

After months of planning, our second annual Self Marketing Expo begins this evening with a VIP mixer in the gallery above where tomorrow’s events will be held. In addition to early registrants, we expect celebrities including Voice Over legend Rodney Saulsberry, Television Star John James, Voices.com Founders David and Stephanie Ciccarelli, Television and VO Star Evan Farmer, Super Agent Billy Serow, and many others to attend this evenings kickoff party.

Look for regular updates about the event both here, and on our favorite Voice Over blog, Vox Daily at Voices.com.

With attendees coming in from across the US and Canada, we are looking forward to a tremendous time!

Wish you were all here with us!

Best Regards!

David at Voice Coaches

Marketing Expo 2008

Posted On: Friday, April 11th, 2008 at 12:36 pm | By: David
Related Category: Education, Effective Marketing, VO News | 2 Comments »


Here We Go!

I am delighted to announce that Voice Coaches, in association with the GE Theater in Schenectady, will present our second annual “Advanced Self Marketing Expo” on Saturday, May 3rd.

This year’s event will feature speakers and industry pros from coast to coast, including Voice Pro and Author Rodney Saulsberry, Super Agent Billy Serow, Voices.com Founders Stephanie and David Ciccarelli, Gaming VO Producer Evan Skolnick, Televsion Host and VO Pro Evan Farmer as well as guests including Film and Television actor John James and the entire Voice Coaches team.

For more info about this event check it our here: Marketing 2008

I look forward to meeting many of you at the event, and for those who cannot attend, I will post as much information as I can after the event concludes.

Best Regards!

David at Voice Coaches

Volunteering Your Voice

Posted On: Tuesday, April 1st, 2008 at 8:34 am | By: David
Related Category: Education, Effective Marketing | 3 Comments »


…When The Time Is Right

There is no question that volunteering to assist a cause or a individual in need, can be a worthwhile gesture that will repay itself in the benefit you provide and the pleasure you feel in doing it. There are, however, occasions when volunteering can be unrealistic and actually not beneficial to the recipient.

What I am referring to is the act of volunteering your voice.

When an individual volunteers a skill or an asset, it is generally assumed by the recipient that the volunteer will posses a skill and ability level consistent with that expected in the volunteers field. I know many professional voice actors and nearly all of them volunteer their voices for charitable organizations. But again, these are professionals. They are not volunteering something that will “need a lot of work” or that is “pretty good”, they are volunteering a professional service.

The idea of volunteering in an effort to develop initial job skill and knowledge is flawed in that the volunteer is assuming that the recipient will be delighted with a sub-professional product. This might be similar to me volunteering to fly jets on charitable flights…with no pilots license. An extreme example, but you get the idea.

Recognize that while volunteering can be an active part of your career as a voice actor, and can also act as a great way to forge new professional work relationships, those you are volunteering for will expect you to be a professional.

Research the field, Educate Yourself. Build a Winning Demo, and then volunteer whenever you have an opportunity.

Best Regards!

David at Voice Coaches

The Break-In Mentality

Posted On: Saturday, March 8th, 2008 at 10:29 am | By: David
Related Category: Education, Effective Marketing, Motivation | No Comments »

Respect our industry

Voice Acting is a business. It is a business in which professionals count on other professionals to provide a service that requires knowledge and skill. These days however, it seems as though there is a lot of banter in the training community about “Breaking In” to our field. The folks who ply such terminology are beginning to make the educational side of our field sound like a day at the used car lot. In this case,I want to make our opinion quite clear: Voice Acting is not something that you break into. Success in Voice Acting is not about luck or a magic formula. Voice Acting, like any other professional endeavor is something you educate yourself about, develop skill in, and pursue as a professional.

I feel that even those coaches out there who use terms like “break in” as a loose synonym for “get started” are acting irresponsibly and are using hype to lure individuals who know nothing about our field. This is unfortunate because in many cases, the aspiring voice actor’s targeted quickly become disillusioned. Whether it’s Voice Acting or any other creative endeavor, I strongly suggest that you recognize that there are professional skills required for long-term success. Learn about, develop skill in, persevere at, and thoroughly enjoy every aspect of the process!

Leave “Breaking In” as a possible solution to your keys being locked in your car.

Best Regards!

David at Voice Coaches

A New Resource

Posted On: Wednesday, December 19th, 2007 at 11:15 am | By: David
Related Category: Education, Effective Marketing, Motivation, VO News | 5 Comments »

After participating in many blogs and podcasts, and after continued encouragement from our clients, we have decided to create an ongoing blog as a regular component of voicecoaches.com. Our idea is to present relative information on training, effective marketing, and other issues that will benefit our friends and colleagues. Our blog will also be an open forum for individuals interested in commenting or adding information to any topic we cover. Because we directly employ a number of skilled professionals with broad experience range, we will feature topics from several members of our team as well as other industry pros. It is my sincere hope that this is another corner of the web that voice professionals can count on for consistent information and ideas.

Best Regards

David Bourgeois

President: Voice Coaches

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